What is Traditional Advertising?
Traditional Advertising is the use of non-digital media to market your business. It is called “Traditional” because it is media that was utilized before the era of Internet Marketing.
Traditional Advertising encompasses mediums such as the following:
- Newspapers & Magazines
- Face to Face Sales
- Direct Mail
- TV & Radio
- Brochures, Flyers & Post Cards
- Coupon Packs & Inserts
Why Your Business Should Use Traditional Advertising
When Internet Marketing first came into its own in about 2005 or so, it was much more cost effective then Traditional Advertising. However over the last ten years the costs of Internet Advertising have soared. The decreased cost effectiveness of Internet Marketing has brought Traditional Advertising back as a viable option to the Marketing Mix.
eosFirst has a lot of experience with Traditional and Internet Marketing, Internet Marketing will likely still be the cornerstone of your business marketing efforts. However, there is a place to utilize Traditional Marketing. We will help your business get the most out of your marketing dollars to increase profit and customers.
A Big Part of Traditional Advertising Is Graphic Design, Media Selection and Printing
We’ have been utilizing Traditional Marketing for ourselves and clients for over 30 years. We can manage the Graphic Design and placement or printing of your Traditional Marketing promotions.
The Graphic Design or Creative is not enough in itself. Even more important is the promotional offer and targeting. We will work with your to ensure the greatest results for your Advertising.
For your printing we will source the most cost effective and high quality print solutions. For media placement and/or promotion distribution we will ensure value.
CASE STUDY : The Added Touch
We Were Able to Support Sales Growth From $70,000 to $7.5 Million Dollars in Sales
We were able to transform The Added Touch business into one of Canada’s largest online stores. Over a steady period of time, the online business grew so profitable that it greatly exceeded the regular channel sales. The eosFirst team knows how to drive more customers to your website and business.
Internet Marketing In A Nutshell
- SEO (Search Engine Optimization or Site Optimization)
- SEO Content Marketing Blogging
- SEO Link Building
- SMO (Social Media Optimization – Organic)
- SEM Email Marketing
- SEM Offline Traditional Advertising
All of these marketing mediums in conjunction work together to help brand and promote your online business.
Book a Free “No-Strings At All” Consultation For Your Business
With our service, you get real expertise from successful business people. The founder of eosFirst owned and operated one of Canada’s largest online business and has over 20 years of developing websites, internet marketing and maintaining business infrastructure.
We Are As Excited About Growing Your Business As You Are!
Growing small businesses like yours is our passion. Being small business owners ourselves, we appreciate how important it is to wisely spend each dollar. We are hard-wired to ensure all clients receive the best service value possible.