Online Marketing – Market Your eCommerce Site In Canada Using Other Selling Sites
How To Market Your eCommerce Site In Canada Using Other Selling Sites
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There Are Many Things You Can Do To Invigorate Your Online Sales: Something You Can Do Is Utilize Other Third Party Online Sellers.
Canadian online retail lags behind the American store. It is difficult for a Canadian online retail store to get visitors and thus online sales. While Canadians are one of the world’s most wired and digitally social people, Canadians only spent $18-billion online in 2010, or 3.4 per cent of total retail sales, according to Boston Consulting Group. This is far behind other countries such as the United States at 5 per cent and the UK at 13.5 per cent. While online spending is expected to nearly double by 2015, Canada is expected to fall even farther behind. “Canada has been a little sleepy as far as getting online” to shop, said Jeffrey Grau, an analyst with U.S. market research firm eMarketer.
One theory for this lack of online sales in Canada, is the lack of a catalogue-buying tradition in Canada, but demand clearly goes unfulfilled here: Four in 10 dollars spent online goes abroad. Below are some site that you can use to help you gain back some of those online sales leaving Canada.
Below Are Some Sites Where You Can Market Your Products
1. Ebay Ebay was at one time the primary means for a merchant to sell goods outside of their own website. It is still one of the biggest avenues for a retailer to sell goods in Canada, but there are now other choices like amazon.ca. While ebay.ca is primarily an auction site, it also allows merchants to set up “Fixed Stores”.
2. Amazon. The site is the Canadian version of Amazon.com, and it has all the features of the American Website. Amazon.ca is not only a place for Canadians to sell books, movies and CDs through Amazon’s merchant program; you can also sell other products.
3. iOffer. iOffer has evolved since 2002 into one of the fastest growing destination for interactive social commerce. With millions of item listings, virtually anything is available through spirited, open negotiations.
4. ShopToIt. Began as a well respected product search listing site in Canada. It has recently branched out into hosting an online store for retail merchants in 2012. You might want to try it out.
5. Shopca.This new Canadian selling site, opened up in June of 2012. It is a new URL and big ambitions and hoping to change the Canadian online landscape. Shopca hopes to become one of Canada’s top shopping website. Wanting to become the Amazon north of the border with free shipping & returns and a large selection.
In setting up your free listings, the most important rule is to have as much information about the product as possible and you could consider purchasing (if they do not offer it free) a weblink back to your website. This greatly enhances the search of your site. Good Luck!!
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